AI Insights · Timothy · March 2024
Q1 2024 Performance of Fast Food Apps on iOS in France
Explore the latest trends in downloads and user engagement for the top fast food and casual dining apps on the iOS platform in France for the first quarter of 2024, according to Sensor Tower data.
In the first quarter of 2024, France's fast food and fast casual restaurant app landscape on iOS has shown varying trends in downloads and weekly active users, as reported by Sensor Tower. Here's a closer look at the performance of the top five apps in this category.
McDo France began the quarter with around 22K downloads and concluded with over 15K, displaying a descending trend. Weekly active users started strong at approximately 418K but dipped to around 353K by the end of March.
BURGER KING France experienced a peak in downloads mid-quarter with nearly 28K but ended slightly lower at about 17K. Active users surged to 257K in late January, with fluctuations leading to a closing figure of roughly 201K.
KFC France : Poulet & Burger showed an initial spike in downloads at 30K, followed by a drop and a rebound to almost 26K by quarter's end. Active users peaked at 53K in February, closing the quarter with 50K.
O'Tacos Officiel maintained a steady downloads pattern, starting at 6K and peaking at 11K mid-February, then settling at around 5K. Active users hovered between 53K and 56K throughout the quarter.
Domino’s Pizza France witnessed its highest downloads at 16K in mid-January, with a general downward trend to just under 4K by March. Weekly active users showed a significant rise to 78K in mid-January, then normalized to 55K.
For more detailed insights and app performance analytics, Sensor Tower provides in-depth reports and analysis.